Job Summary:
We are looking for an experienced Lead SEO Specialist to drive and optimize our SEO strategies, enhance our online presence, and improve search engine rankings. The ideal candidate will have a strong background in SEO, digital marketing, and analytics, with a proven track record of delivering results.
Key Responsibilities:
- SEO Strategy Development: Lead the creation and execution of comprehensive SEO strategies to improve search rankings and drive organic traffic.
- On-Page & Off-Page SEO: Optimize website content, structure, and backlinks to enhance visibility and rankings.
- Keyword Research & Optimization: Conduct thorough keyword research and implement effective strategies to target the right audience.
- Analytics & Reporting: Monitor SEO performance using tools like Google Analytics and SEMrush. Provide insights and recommendations based on data to improve results.
- Content Strategy: Work closely with content teams to create SEO-friendly content that drives traffic and engagement.
- Technical SEO: Ensure website performance, technical SEO health, and fast-loading times.
- Competitor Analysis: Analyze competitors and industry trends to stay ahead in SEO strategies.
- Collaboration: Work with marketing, design, and development teams to ensure SEO best practices are followed.
Qualifications:
- Bachelor’s degree in Marketing, Business, or related field.
- 5+ years of experience in SEO, with a proven track record of managing large-scale SEO campaigns.
- Deep understanding of SEO tools like Google Analytics, SEMrush, Ahrefs, Moz, and Screaming Frog.
- Strong knowledge of on-page and off-page SEO techniques.
- Experience with technical SEO, site audits, and optimization strategies.
- Excellent analytical and problem-solving skills.
- Strong communication skills and ability to collaborate across teams.
Location: Lahore (Onsite)
Hours: 10:00 AM - 07:00 PM
Type: Full-time